PREŠOVSKÁ UNIVERZITA V PREŠOVE
UNIVERZITNÁ KNIŽNICA
UNIVERZITNÁ KNIŽNICA
| ID záznamu: | 309412 |
|---|---|
| Kategória: | AFC |
| Autor: | Nastišin Ľudovít (50%) |
| Autor: | Fedorko Richard (50%) |
| Názov: | Metrics of engagement on social networks and their relationship to the customer's decision-making process under e-commerce conditions [print, elektronický dokument] |
| Zdroj: | Advances in digital marketing and eCommerce [print, elektronický dokument] |
| Vydavateľské údaje: | Cham : Springer International Publishing AG, 2021 |
| Lokácia: | s. 74-82 |
| ISBN: | 978-3-030-76519-4 |
| URL: | https://link.springer.com/chapter/10.1007/978-3-030-76520-0_8 |
| Ohlas: | [3] 2023. MEENAKSHI, P.P., BHARAHI, S.S., PRABHAKARAN, K. et al. Prioritization of technology initiatives to achieve digital transformation maturity. In European chemical bulletin [online], ISSN 2063-5346. 2023 [cit. 2023-11-27], roč. 12, č. 8, suppl. s. 5758, 5762. Dostupný na internete <https://www.eurchembull.com/issue-content/prioritization-of-technology-initiatives-to-achieve-digital-transformation-maturity-10738> |
| Oblasť výskumu: | 060 |
| Oblasť výskumu: | 080 |
