Katalóg evidencie publikačnej činnosti PU

ID záznamu:	PU.Prešov.2017100911053699
Kategória:	AFC
Autor:	Gburová Jaroslava (50%)
Autor:	Matušíková Daniela (50%)
Názov:	Image of retail and its impact on consumer purchasing decisions
Zdroj:	Education excellence and innovation management through Vision 2020: from regional development sustainability to global economic growth [elektronický zdroj] : proceedings of the 29th International Business Information Management Association conference : 3 - 4 May 2017, Vienna, Austria
Vydavateľské údaje:	Norristown : International Business Information Management Association, 2017
Lokácia:	USB kľúč, s. 3151-3158
ISBN:	978-0-9860419-7-6
Ohlas:	[1] 2019. BAČÍK, R., FEDORKO, R., HORVÁTH, J. The impact of confidence on e-shopping frequency via smartphones. In Vision 2025 : education excellence and management of innovations through sustainable economic competitive advantageproceedings of the 34th international business information management association conference. Madrid : International business information management association, 2019, s. 8054. ISBN 978-0-9998551-3-3.
Ohlas:	[1] 2019. FEDORKO, R., BAČÍK, R., HORVÁTH, J. Analysis of gender differences in the e-commerce process via smartphone. In Vision 2025 : education excellence and management of innovations through sustainable economic competitive advantage : proceedings of the 34th international business information management association conference. Madrid : International business information management association, 2019, s. 8012. ISBN 978-0-9998551-3-3.
Ohlas:	[1] 2019. BAČÍK, R., FEDORKO, R., OLEAROVA, M. Video content in the context of e-commerce: The study of customer behavior and preferences. In Vision 2025 : education excellence and management of innovations through sustainable economic competitive advantage : proceedings of the 34th international business information management association conference. [Norristown] : IBIMA, 2019, s. 8032-8041. ISBN 978-0-9998551-3-3.
Oblasť výskumu:	080