PREŠOVSKÁ UNIVERZITA V PREŠOVE
UNIVERZITNÁ KNIŽNICA
UNIVERZITNÁ KNIŽNICA
| ID záznamu: | PU.Prešov.2017022813250758 |
|---|---|
| Kategória: | AFD |
| Autor: | Pollák František (33%) |
| Autor: | Dorčák Peter (33%) |
| Autor: | Račeta Nikola (1%) |
| Autor: | Svetozarovová Nella (33%) |
| Názov: | Sustainable e-marketing of selected tourism subjects from the Mediterranean through active online reputation management [elektronický dokument] |
| Zdroj: | Smart City 360° [print, elektronický dokument] : First EAI International Summit, Smart City 360°, Bratislava, Slovakia and Toronto, Canada, October 13-16, 2015. Revised Selected Papers |
| Vydavateľské údaje: | Bern : Springer Verlag, 2016 |
| Lokácia: | s. 692-703 |
| ISBN: | 978-3-319-33680-0 |
| Ohlas: | [1] 2018. NAVÍO-MARCO, J., RUIZ-GÓMEZ, L.M., SEVILLA-SEVILLA, C. Progress in information technology and tourism management: 30 years on and 20 years after the internet - Revisiting Buhalis & Law's landmark study about eTourism. In Tourism management, ISSN 0261-5177. 2018, vol. 69, s. 460-470. |
| Ohlas: | [1] 2017. SAFONOVA, M.S., IL'YASHCHENKO, D.P., KUCHEROV, A.V. et al. The features of modern e-marketing. In Journal od advanced research in law and economics, ISSN 2068-696X. 2017, vol. 8, no. 8, s. 2586-2593. |
| Ohlas: | [1] 2021. CILLO, V., RIALTI, R., DEL GIUDICE, M. et al. Niche tourism destinations' online reputation management and competitiveness in big data era: evidence from three Italian cases. In Current issues in tourism, ISSN 1368-3500. 2021, vol. 24, no. 2, s. 177-191. |
| Oblasť výskumu: | 080 |
