| ID záznamu: | PU.Prešov.2016031111265086 |
| Kategória: | ADM |
| Autor: | Fedorko Richard (25%) |
| Autor: | Bačík Radovan (25%) |
| Autor: | Kot Sebastian (25%) |
| Autor: | Kakalejčík Lukáš (25%) |
| Názov: | The analysis of blog as a marketing communication tool by the selected target group in the conditions of the Slovak market [elektronický dokument] |
| Zdroj: | Journal of advanced research in law and economics [elektronický dokument] |
| Lokácia: | Roč. 6, č. 1. - Craiova, (2015), s. 66-72 |
| ISSN: | 2068-696X |
| URL: | http://www.asers.eu/asers_files/jarle/Online%20Volume%20VI%20Issue%201(11)%20Summer%202015.pdf |
| Ohlas: | [1] 2016. KOZICKA, K., SZOPA, R. Managing of the tourist destinations offer based on the dynamics and the forecast of tourist movement. In Polish journal of management studies, ISSN 2081-7452. 2016, vol. 14, no. 2, s. 127-136. |
| Ohlas: | [1] 2016. WIAZEWICZ, J., ZATWARNICKA-MADURA, B. Fashion blogs as the information sources about trends and new products in fashion management. In Polish journal of management studies, ISSN 2081-7452. 2016, vol. 14, no. 1, s. 214-225. |
| Ohlas: | [1] 2022. RUSTHOLLKARHU, S., TOUKOLA, S., AARIKKA-STENROOS, L. et al. Managing B2B customer journeys in digital era: Four management activities with artificial intelligence-empowered tools. In Industrial marketing management, ISSN 0019-8501. 2022, vol. 104, s. 255. SCOPUS;WOS:000807115800004. |
| Oblasť výskumu: | 080 |