PREŠOVSKÁ UNIVERZITA V PREŠOVE
UNIVERZITNÁ KNIŽNICA
UNIVERZITNÁ KNIŽNICA
| ID záznamu: | PU.Prešov.2014021211114991 |
|---|---|
| Kategória: | ADE |
| Autor: | Gburová Jaroslava (40%) |
| Autor: | Štefko Róbert (30%) |
| Autor: | Bačík Radovan (30%) |
| Názov: | Pricing policy and marketing strategies as a part of competitive advantage of retails stores in the Slovak [print, elektronický dokument] |
| Zdroj: | Polish Journal of Management Studies [print, elektronický dokument] |
| Lokácia: | č. 8. - Czestochowa : Wydzial Zarzadzania, (2013), s. 73-81 |
| ISSN: | 2081-7452 |
| URL: | http://www.pjms.zim.pcz.pl/pricing-policy-and-marketing-strategies-as-a-part-of-competitive-advantage-of-retails-stores-in-the-slovak-republic.html |
| Ohlas: | [3] 2019. MOE, Aung Kyaw. Customer satisfaction and behavioral intention of shwe tet lu tea and food shop. Mjanmarsko : Yangon university of economics, 2019, s. [47]. |
| Ohlas: | [1] 2020. SYROMYATNIKOV, D., DOLGOVA, M., DEMIN, S. Transfer pricing in emerging markets. In Montenegrin journal of economics, ISSN 1800-5845. 2020, vol. 16, no. 2, s. 217. |
| Ohlas: | [3] 2023. CHAICHI, K., JOHN, L., BLACKLEDGE-FOUGHALI, G. What makes consumers loyal to a particular online travel website? Case of booking.com. In International journal of multicultural and multireligious understanding [online], ISSN 2634-5369. 2023 [cit. 2023-12-13], roč. 10, č. 10, s. 270. Dostupný na internete <https://eresearch.qmu.ac.uk/handle/20.500.12289/13504> |
| Oblasť výskumu: | 080 |
