ID záznamu: | PU.Prešov.2017022713495456 |
Kategória: | AFC |
Autor: | Bačík Radovan (50%) |
Autor: | Gburová Jaroslava (50%) |
Názov: | Internet and its influence on the consumer behavior of Slovak consumer |
Zdroj: | Vision 2020 : Innovation management, development sustainibility and competitive economic growth [elektronický dokument] |
Vydavateľské údaje: | Norristown : International business information management association, 2016 |
Lokácia: | s. 3342-3347 |
ISBN: | 978-0-9860419-8-3 |
Ohlas: | [2] 2018. FEDORKO, R., FEDORKO, I. User preferences in the field of online ad-blocking. In Marketing identity: digital mirrors, PTI. Trnava : Univerzita Cyrila a Metoda v Trnave, 2018, s. 59-67. ISBN 978-80-8105-985-8. |
Ohlas: | [2] 2018. RIGELSKÝ, M., OBŠATNIKOVÁ, K. Quantitative study of consumer behaviour in the online environment - models of consumer behaviour. In Megatrends and media: reality and media bubbles. Trnava : Univerzita Cyrila a Metoda v Trnave, 2018, s. 545-567. ISBN 978-80-8105-952-0. |
Ohlas: | [1] 2021. GÓDÁNY, Z., MURA, L. Success from the perspective of female entrepreneurs. In Entrepreneurship and Sustainability Issues, ISSN 2345-0282. 2021, vol. 9, no. 2, s. 521-534. WOS:000748884900001. |
Ohlas: | [2] 2022. MARKOVIČ, P., POLLÁK, F., VAVREK, R. et al. Impact of coronavirus pandemic on changes in e-consumer behaviour: empirical analysis of Slovak e-commerce market. In Ekonomický časopis, ISSN 0013-3035. 2022, roč. 70, č. 4, s. 368-389. SCOPUS;WOS:000872378100004. |
Oblasť výskumu: | 080 |