PREŠOVSKÁ UNIVERZITA V PREŠOVE
UNIVERZITNÁ KNIŽNICA
UNIVERZITNÁ KNIŽNICA
| ID záznamu: | PU.Prešov.2016011310432083 |
|---|---|
| Kategória: | ADM |
| Autor: | Bačík Radovan (30%) |
| Autor: | Fedorko Richard (30%) |
| Autor: | Kakalejčík Lukáš (30%) |
| Autor: | Pudlo Patrycja (10%) |
| Názov: | The importance of Facebook ads in terms of online promotion [print, elektronický dokument] |
| Zdroj: | Journal of Applied Economic Sciences [print, elektronický dokument] |
| Lokácia: | Roč. 10, č. 5. - Craiova, (2015), s. 677-684 |
| ISSN: | 2393-5162. - ISSN 1843-6110 |
| URL: | http://cesmaa.eu/journals/jaes/files/JAES_Fall%205(35)_online.pdf |
| Ohlas: | [1] 2017. ŠTEFKO, R., MUDRÍK, M. Using social networks to create and share experiences in creative tourism. In Driving tourism through creative destinations and activities. Hershey : IGI Global, 2017, s. 260-277. ISBN 978-152252017-7. |
| Ohlas: | [1] 2017. VEJAČKA, M. Social media marketing in comparison with other forms of marketing in the Slovak banking sector. In Tržište/Market, ISSN 0353-4790. 2017, vol. 29, no. 1, s. 23-38. |
| Ohlas: | [3] 2017. DUMITRU, A., BUDICA, A.B., BUDICA, A.F. The characteristics of the information contained in the synthesis reports. In Social sciences and education research review [online], ISSN 2393-1264. 2017 [cit. 2018-04-05], vol. 4, no. 1. Dostupný na internete <http://sserr.ro/archive/> |
| Ohlas: | [1] 2020. TOLEDO-MACAS, R.-K., ZUMBA-ZUNIGA, M.-F., TORRES-PEREIRA, G. Analysis of the commercial management models of the financial system of Ecuador in social media. In Iberian conference on Information systems and technologies, ISSN 2166-0727. 2020, vol. 2020, no. 9141052. |
| Ohlas: | [1] 2021. HUANG, J.-P., DEPARI, G.S. Improving social media engagements on paid and non-paid advertisements: a data mining approach. In International journal of data analysis techniques and strategies, ISSN 1755-8050. 2021, vol. 13, no. 1-2, s. 88-106. |
| Ohlas: | [3] 2021. HILMYANSYAH, M., NOVIANDI. Optimizing brand awareness by using Facebook ads at Bina Potensi Anak Indonesian schools. In Jurnal Teknologi Dan open source [online], ISSN 2622-1659. 2021 [cit. 2021-08-09], vol. 4, no. 1, s. 97. Dostupný na internete <https://digilib.esaunggul.ac.id/public/UEU-Journal-20868-11_1735.pdf> |
| Ohlas: | [3] 2021. PAPPU, S., MISHRA, A.K. Paid advertisement on facebook an evaluation using a data mining approach. In Juni Khyat [online], ISSN 2278-4632. 2021 [cit. 2023-02-17], roč. 11, č. 2, s. 260. Dostupný na internete <http://junikhyatjournal.in/no_2_Online_21/37.pdf> |
| Oblasť výskumu: | 080 |
