PREŠOVSKÁ UNIVERZITA V PREŠOVE
UNIVERZITNÁ KNIŽNICA
UNIVERZITNÁ KNIŽNICA
| ID záznamu: | PU.Prešov.2015030612010622 |
|---|---|
| Kategória: | AFC |
| Autor: | Štefko Róbert (40%) |
| Autor: | Fedorko Richard (30%) |
| Autor: | Bačík Radovan (30%) |
| Názov: | The significance of internet marketing tools in terms of building a positive image of an higher education institution |
| Zdroj: | Crafting global competitive economies: 2020 vision strategic planning & smart implementation [elektronický zdroj] : proceedings of the 24th International business information management association conference |
| Vydavateľské údaje: | Milano : International business information management association , 2014 |
| Lokácia: | CD-ROM, s. 1764-1772 |
| ISBN: | 978-0-9860419-3-8 |
| Ohlas: | [1] 2015. FRANKOVSKÝ, M., BIRKNEROVÁ, Z., ZBIHLEJOVÁ, L. Possibilities of identification of predictors of occurrence of cognitive distortions in managerial work. In Polish journal of management studies, ISSN 2081-7452. 2015 [cit. 2016-04-11], vol. 12, no. 2, s. 77. Dostupný na internete <http://www.pjms.zim.pcz.pl/-articles-1.php> |
| Ohlas: | [1] 2016. FRANKOVSKÝ, M., BIRKNEROVÁ, Z., ZBIHLEJOVÁ, L. et al. Social intelligence of teachers and coping with demanding situations in teaching practice. In IETC. International conference technology conference : proceedings book [online], ISSN 2146-7242. 2016 [cit. 2016-12-02], vol. 2016, s. 464-470. Dostupný na internete <http://www.iet-c.net/publication_folder/ietc/dubai_conferences2016.pdf> |
| Ohlas: | [4] 2016. FRANKOVSKÝ, M., BIRKNEROVÁ, Z., LELKOVÁ, A. Prejavy myslenia, sociálnej inteligencie a subjektívnej pohody v pracovnom procese. Prešov : Bookman, 2016, s. 160. ISBN 978-80-8165-171-7. |
| Ohlas: | [1] 2016. JANKE, F., PACKOVA, M. Effect of competition among suppliers on public procurement efficiency. In Economic Annals-XXI, ISSN 1728-6220. 2016, vol. 159, no. 5-6, s. 38-42. |
| Ohlas: | [1] 2018. PINHO, C., FRANCO, M., MENDES, L. Web portals as tools to support information management in higher education institutions: A systematic literature review. In International journal of information management , ISSN 0268-4012. 2018, vol. 41, s. 80-92. |
| Ohlas: | [1] 2017. SUCHACEK, J., SEDA, P., FRIEDRICH, V. Size and regional varieties of communal marketing in the Czech republic. In Polish journal of management studies, ISSN 2081-7452. 2017, vol. 15, no. 2, s. 262-272. |
| Ohlas: | [1] 2022. BIRKNEROVÁ, Z., BENKOVÁ, E., LAJČIN, D. et al. Identification of the effects of neuro-linguistic programming techniques in managerial environment in the context of gender differences. In Polish journal of management studies, ISSN 2081-7452. 2022, roč. 26, č. 2, s. 60-74. SCOPUS;WOS:000954696800004. |
| Ohlas: | [1] 2023. SUPEKOVA, S.C., KEKLAK, R., MASAROVA, T. et al. Social media, networks, and students in the context of the educational process. In Marketing and management of innovations, ISSN 2218-4511. 2023, roč. 14, č. 3, s. 142-152. WOS:001077835300007. |
| Ohlas: | [1] 2023. CIVELEK, M., FOLVARČNÁ, A., BREZINA, I. et al. Entrepreneurial attitudes in firms' credit access. In Contemporary economics, ISSN 2084-0845. 2023, roč. 17, č. 4, s. 361-378. SCOPUS. |
| Oblasť výskumu: | 080 |
