Katalóg evidencie publikačnej činnosti PU

ID záznamu:	PU.Prešov.2015030514201643
Kategória:	ADM
Autor:	Štefko Róbert (34%)
Autor:	Bačík Radovan (33%)
Autor:	Fedorko Igor (33%)
Názov:	Facebook content analysis of banks operating on Slovak market [print, elektronický dokument]
Zdroj:	Polish Journal of Management Studies [print, elektronický dokument]
Lokácia:	Roč. 10, č. 1. - Czestochowa, (2014), s. 145-152
ISSN:	2081-7452
URL:	http://www.pjms.zim.pcz.pl/files/Facebook-Content-Analysis-of-Banks-Operating-on-Slovak-Market.pdf
Ohlas:	[1] 2016. SLUSARCZYK, B., SMOLAG, K., KOT, S. The supply chain of a tourism product. In Actual problems of economics = Aktuaľni problemy ekonomiky : scientific economic journal = naukovyj ekonomičnyj žurnal, ISSN 1993-6788. 2016, vol. 179, no. 5, s. 197-207.
Ohlas:	[1] 2017. SAFIULLAH, M., PATHAK, P., SINGH, S. et al. Social media as an upcoming tool for political marketing effectiveness. In Asia pacific management review, ISSN 1029-3132. 2017, vol. 22, no. 2, s. 10-15.
Ohlas:	[1] 2016. SMOLAG, K., SLUSARCZYK, B., KOT, S. The role of social media in management of relational capital in universities. In Prabandhan: Indian journal of management, ISSN 0975-2854. 2016, vol. 9, no. 10, s. 34-41.
Ohlas:	[1] 2017. KOT, S., TAN, M., DRAGOLEA, L. The use of social media supporting studying. In Economics and sociology, ISSN 2071-789X. 2017, vol. 10, no. 1, s. 169-180.
Ohlas:	[1] 2017. SMOLAG, K., LEMANSKA-MAJDZIK, A. Role and importance of fanpage in promotion of products and services. In Economies of Balkan and Eastern Europe countries in the changed, ISSN 2518-668X. Dubay : Knowledge E, 2017, s. 211-224.
Ohlas:	[1] 2018. TSOU, H.T., HUANG, Y.W. Empirical study of the affecting statistical education on customer relationship management and customer value in hi-tech industry. In Eurasia journal of mathematics science and technology education, ISSN 1305-8215. 2018, vol. 14, no. 4, s. 1287-1294.
Ohlas:	[1] 2016. SAFIULLAH, M., PATHAK, P., SINGH, S. et al. Social media in managing political advertising: A study of India. In Political journal of management studies, ISSN 2081-7452. 2016, vol. 13, no. 2, s. 121-130.
Ohlas:	[1] 2019. VALJASKOVA, V., KRAL, P., KLIESTIKOVA, J. Price sensitivity measurement as an important tool in the process of price setting. In Proceedings of the 33rd International Business Information Management Association Conference, IBIMA 2019: Education Excellence and Innovation Management through Vision 2020. [Norristown] : IBIMA, 2019, s. 3715-3721. ISBN 978-099985512-6.
Ohlas:	[1] 2019. FRAJTOVA MICHALIKOVA, K., CHUTKA, J. Risk aspects of banking business. In Proceedings of the 33rd International Business Information Management Association Conference, IBIMA 2019: Education Excellence and Innovation Management through Vision 2020. [Norristown] : IBIMA, 2019, s. 3913-3921. ISBN 978-099985512-6.
Ohlas:	[3] 2020. BOWMAN, B.L., SETTLE, Q., TOMAS, S. et al. Facebook activity of Oklahoma agritourism facebook pages. In Journal of applied communications, ISSN 1051-0834. 2020, vol. 104, no. 2, s. [15].
Ohlas:	[1] 2021. ALI TAHA, V., PENCARELLI, T., ŠKERHÁKOVÁ, V. et al. The use of social media and its impact on shopping behavior of slovak and italian consumers during COVID-19 pandemic. In Sustainability, ISSN 2071-1050. 2021, vol. 13, no. 4, p. 1-19.
Ohlas:	[3] 2021. NOR’IZAH, A., PERUMAL, Y.S., SARAIH, U.N. Crisis signal on facebook: A qualitative analysis of bank simpanan nasional. In Proceedings of green design and manufacture 2020 [online]. [S.l.] : AIP Publising, 2021 [cit. 2021-05-26]. ISBN 978-0-7354-4091-3. Dostupný na internete <https://aip.scitation.org/toc/apc/2339/1?windowStart=50&size=50>
Ohlas:	[3] 2020. QIAO, Yuanjie. Study on the construction of online tourism supply chain in China. In Proceedings of the 2020 Euro-Asia conference on environment and CSR: health tourism, culture, sport and leisure session. Auckland : TMR publishing group, 2020, s. 140. ISBN 978-0-9951320-7-8.
Ohlas:	[1] 2022. NASTIŠIN, Ľ., FEDORKO, R. Meta-analysis of research into the issue of brand building on social media as a subset of e-business during the COVID-19 pandemic. In Communication and intelligent systems : proceedings of ICCIS 2021. Singapore : Springer Nature, 2022, s. 685-702. ISBN 978-981-19-2129-2. SCOPUS.
Ohlas:	[1] 2022. EBADI JOKANDAN, S.M., BAYAT, P., FARROKHBAKHT FOUMAI, M. Targeted advertising in social media platforms using hybrid convolutional learning method besides efficient feature weights. In Journal of electrical and computer engineering, ISSN 2090-0147. 2022, art. no. 6159650. SCOPUS;WOS:000876228500003.
Ohlas:	[3] 2022. PARTHA, S.B., DINA, U.H.F. Influence of social media advertisements on university student's purchasing behavior. In BUP journal, ISSN 2219-4851. 2022, roč. 9, č. 2, s. 60.
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