PREŠOVSKÁ UNIVERZITA V PREŠOVE
UNIVERZITNÁ KNIŽNICA

Katalóg evidencie publikačnej činnosti PU

ID záznamu:PU.Prešov.2014030710305502
Kategória:AAA
Autor:Štefko Róbert (60%)
Autor:Krajňák Jaroslav (40%)
Názov:An analytical view on fine arts marketing [print]
Vydavateľské údaje:Katowice : Publishing house of Jerzy Kukuczka Academy of physical education in Katowice, 2013
Rozsah:140 s.
ISBN:978-83-64063-21-7
Ohlas:[4] 2016. BEDNÁROVÁ, Lucia. Analysis on research, development and innovation funding in the Slovakia and a comparison with selected EU countries. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 207. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. BAČÍK, R., NASTIŠIN, Ľ. Analysis of the startup ecosystem in the conditions of Slovak market. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 409. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. BAČÍK, R., GBUROVÁ, J. Internet and internet advertising and its impact on consumer behavior. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 403. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. LORINCOVÁ, T., LELKOVÁ, A., ŠIRILOVÁ, N. Social evaluation and perceived work performance in the context pf professions of managers and executive employees. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 602. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. JENČOVÁ, Sylvia. Analysis of the relationships between financial metrics in manufacturing plants. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 627. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. FRANKOVSKÝ, M., BIRKNEROVÁ, Z. Possibilities of prediction of cognitive distortions in managerial work - PCD18 methodology. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 583. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. BIRKNEROVÁ, Z., FRANKOVSKÝ, M., ZBIHLEJOVÁ, L. Links between expectations of advertising and the factors of subjective perception of advertising in the context of gender. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 568. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. RAJNOHA, R., DOBROVIČ, J. Strategic business performance measurement and management in terms of industrial enterprises in Slovakia - selected comparison on domestic and foreign companies. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 160. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. COCUĽOVÁ, Jana. Analytical view of the rewarding of employees in the position of expatriates in multinational companies. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 59. ISBN 978-80-8165-155-7.
Ohlas:[2] 2016. TEJ, J., ALI TAHA, V., SIRKOVÁ, M. Creative industries and their contribution to regional development. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 390-395. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. KOTULIČ, R., ADAMIŠIN, P., KRAVČÁKOVÁ VOZÁROVÁ, I. et al. Purpose-built categorization of the agricultural plots for ensuring the sustainability of the economic performance of agriculture in Slovakia. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 377. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. KOREČKO, J., JUSKOVÁ, M. Harmonization of direct taxation in the EU: solution or an issue?. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 279. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. KISEĽÁKOVÁ, D., ŠOLTÉS, M. Enterprise performance management in models of financial performance of SMEs. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 262. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. HORVÁTHOVÁ, J., MOKRIŠOVÁ, M. Analysis of business discount rate in terms of equity valuation. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 240. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. GONOS, J., BENKOVÁ, E. Human development index in the countries of central Europe. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 233. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. MATUŠÍKOVÁ, D., MITRÍKOVÁ, J. E-marketing activities of tourist information centres in Slovakia. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 475. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. GALLO, P., ŠENKOVÁ, A., ŠAMBRONSKÁ, K. Modern trends in hotel management. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 452. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. SOJKA, Ladislav. Trends and challenges in human resources management in the new millenium. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 168. ISBN 978-80-8165-155-7.
Ohlas:[2] 2016. SVETOZAROVOVÁ, N., POLLÁK, F., KAŠČÁKOVÁ, Z. The importance of key performance indicators in the process of performance evaluation of business entities active in the Slovak Republic. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 182. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. TOMČÍKOVÁ, Ľuba. Analytical view of international human resources management and firm performance. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 202. ISBN 978-80-8165-155-7.
Ohlas:[1] 2016. GBUROVÁ, J., MATUŠÍKOVÁ, D. Potential influence of new trends in marketing on consumer purchasing behavior. In Innovation management and education excellence vision 2020: from regional development sustainability to global economic growth : proceedings of the 27th International Business Information Management Association conference [USB kľúč]. [Norristown] : IBIMA, 2016, s. 2369-2374. ISBN 978-0-9860419-6-9.
Ohlas:[4] 2016. SUCHÁČEK, Jan. Some notes on municipal dimension of relationship marketing in the Czech republic. In Management 2016 : international business and management, domestic particularities and emerging markets in the light of research. Prešov : Bookman, 2016, s. 388. ISBN 978-80-8165-155-7.
Ohlas:[4] 2016. ŠIRÁ, E., MARCHEVSÁ, M. Vývoj zahraničného obchodu vybraných krajín s Čínou. In Exclusive journal : economy and society and environment , ISSN 1339-0260. 2016, vol. 4, no. 3, s. 212.
Ohlas:[4] 2016. ALI TAHA, Viktória. Building intercultural awareness and developing intercultural competence as part of education of management students using e-learning=Budovanie interkultúrneho povedomia a rozvoj interkultúrnej kompetentnosti ako súčasť vzdelávania študentov manažmentu s využitím e-learningu. In Príprava študijných podkladov na e-learningovej báze a ich implementácia vo výučbe disciplín z oblasti kvantitatívnych metód, manažérskej informatiky a financií [CD-ROM]. Prešov : Bookman, 2016, s. 20. ISBN 978-80-8165-182-3.
Ohlas:[4] 2016. JENČOVÁ, Sylvia. Finančno-ekonomická analýza. Praktikum. Prešov : Bookman, 2016, s. 129. ISBN 978-80-8165-150-2.
Ohlas:[4] 2016. JENČOVÁ, S., LITAVCOVÁ, E., VAŠANIČOVÁ, P. Finančná a štatistická gramotnosť v off-line vzdelávaní ako jednej z foriem e-learningu. In Príprava študijných podkladov na e-learningovej báze a ich implementácia vo výučbe disciplín z oblasti kvantitatívnych metód, manažérskej informatiky a financií [CD-ROM]. Prešov : Bookman, 2016, s. 42. ISBN 978-80-8165-182-3.
Ohlas:[4] 2016. BEDNÁROVÁ, Ľudmila. Využitie moderných technológií v ekonomickom vzdelávaní. In Príprava študijných podkladov na e-learningovej báze a ich implementácia vo výučbe disciplín z oblasti kvantitatívnych metód, manažérskej informatiky a financií [CD-ROM]. Prešov : Bookman, 2016, s. 30. ISBN 978-80-8165-182-3.
Ohlas:[4] 2016. JENČOVÁ, S., LITAVCOVÁ, E. Využitie štatistických charakteristík vo výučbe finančných disciplín. In Príprava študijných podkladov na e-learningovej báze a ich implementácia vo výučbe disciplín z oblasti kvantitatívnych metód, manažérskej informatiky a financií [CD-ROM]. Prešov : Bookman, 2016, s. 42. ISBN 978-80-8165-182-3.
Ohlas:[4] 2016. JENČOVÁ, Sylvia. Finančno-ekonomická analýza podnikateľských subjektov. 3. dopl. a preprac. vyd. Prešov : Bookman, 2016, s. 208. ISBN 978-80-8165-162-5.
Ohlas:[4] 2016. DOBROVIČ, Ján. Manažment: proces správania sa úspešného manažéra. Prešov : Bookman, 2016, s. 322. ISBN 978-80-8165-191-5.
Ohlas:[4] 2016. BIRKNEROVÁ, Z., KOVAĽOVÁ, J. Posudzovanie vybraných determinantov nákupného správania z hľadiska rodu. In Journal of global science [online], ISSN 2453-756. 2016, 2016 [cit. 2017-04-04], vol. 1, no. 1, s. 8. Dostupný na internete <http://jogsc.com/pdf/2016/posudzovanie.pdf>
Ohlas:[1] 2017. RAJNOHA, R., DOBROVIČ, J. Managerial information support for strategic business performance management in industrial enterprises in Slovakia. In Polish journal of management studies [online], ISSN 2081-7452. 2017, 2017 [cit. 2017-10-19], vol. 15, no. 2, s. 203. Dostupný na internete <http://pjms.zim.pcz.pl/files/Managerial-Information-Support-For-Strategic-Business-Performance-Management-In-Industrial-Enterprises-In-Slovakia.pdf>
Ohlas:[1] 2017. BIRKNEROVÁ, Z., BIRKNER, M., ZBIHLEJOVÁ, L. Analysis of links between communication skills, motivational orientations, and awareness of coaching. In International journal of organizational leadership, ISSN 2383-1103. 2017, vol. 6, no. 4, s. 505-510.
Ohlas:[1] 2018. GALLO, P., GALLO, P., Jr., TIMKOVÁ, V. et al. Use of dashboards in predicting the development of the company using neural networks in hotel management. In GeoJournal of tourism and geosites, ISSN 2065-0817. 2018, vol. 22, no. 2, s. 307-316.
Ohlas:[1] 2020. ZHONG, S.-H., HUANG, X., XIAO, Z. Fine-art painting classification via two-channel dual path networks. In International journal of machine learning and cybernetics, ISSN 1868-8071. 2020, vol. 11, no. 1, s. 137-152.
Ohlas:[4] 2020. VRÁBLIKOVÁ, M., MATIJOVÁ, M., PITEKOVÁ, J. Vzájomný vzťah medzi kreatívnym potenciálom a kvalitou života vo vybraných krajinách. In Manažment podnikateľskej výkonnosti a investovania na zvyšovanie výkonnosti a konkurencieschopnosti v EÚ v kontexte udržateľného rozvoja v teórii a praxi : nekonferenčný recenzovaný zborník vedeckých prác v rámci projektu VEGA č. 1/0279/19. Prešov : Prešovská univerzita v Prešove, 2020, s. 182. ISBN 978-80-555-2582-2.
Ohlas:[3] 2020. PENIAK, J., PÚCHOVSKÁ, O., ŠTRBOVÁ, E. Korona – Art – Media: digitálna konverzia marketingu umenia. Bratislava : Európska Akadémia Manažmentu, Marketingu a Medii, 2020, s. 121. ISBN 978-80-973848-1-4.
Ohlas:[4] 2021. HODINKOVÁ, D., PÚCHOVSKÁ, O., RAČKOVIČOVÁ, L. The cosplay phenomenom in intentions of art marketing. In Acta Ludologica, ISSN 2585-8599. 2021, vol. 4, no. 2, s. 95.
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